Paying it Forward: Action for Children Donation

We’ve been so grateful for all of your support during lockdown, whether it be likes and shares on social media or buying jewellery for yourself and your loved ones. This week we wanted to pay some of that gratitude forward, so we are donating 30% of each sale from our Ready to Ship page to Action for Children.

Action for Children have a 150 year history of helping vulnerable children and their families. Before coronavirus hit there were 4 million children living in poverty in the UK, now these children are even more desperate and there are many more in need of help. The pandemic has meant that families are struggling to afford basics such as food, rent and heating. Since the outbreak began Action for Children have launched an emergency appeal to raise as much money as possible for the families most affected by these extreme circumstances.

We hope our contribution of 30% of the retail price of each sale from our Ready to Ship page for the next 7 days can go a little way to help Action for Children reach those in need. We have over 100 rings, earrings, necklaces and bracelets in stock in platinum and Fairtrade gold encrusted with sparkling diamonds and rich jewels. So now is the time to make your purchase if there’s a big family birthday looming, an anniversary or even a treat to yourself, because we all need a bit of self-love right now!

You can also donate directly to Action for Children’s emergency appeal HERE

Ax